Tuesday, 23 August 2011 21:26

.XXX DOMAIN: RESERVE YOUR NAME OR BLOCK IT?

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With the somewhat controversial launch of the new top level domain .XXX scheduled for late-2011, trademark owners should take note of the upcoming dual sunrise periods: one for those within the adult entertainment industry; another for those who wish to block their registered marks from use in .XXX.


  1. Sunriseis the time period when trademark owners and other IP holders within the adult sponsored community can apply for .XXX domain names ahead of the general public.  This period will run for 52 days starting September 7, 2011.
  2. Sunrise Bthe time period when trademark owners and other IP holders outside of the adult sponsored community can apply to opt-out of .XXX to block their registered marks from use in .XXX.  This period will also run for 52 days starting September 7, 2011.

More information on the .XXX registry, click here.

Read 2569 times Last modified on Tuesday, 30 April 2013 18:14
Jason LaCosse

As a Registered Patent Attorney, Mr. LaCosse concentrates his practice in Patent and Trademark Prosecution, Intellectual Property Enforcement, and Licensing. He maintains an AV-Preeminent peer rating by Martindale-Hubbell, is Board Certified by the Florida Bar as an expert in Intellectual Property Law, and is licensed to practice in the U.S. District Court for the Southern and Middle Districts of Florida. Mr. LaCosse is an active member of the Dade County Bar Association, serving on the DCBA Membership Committee and the DCBA Intellectual Property Committee. Mr. LaCosse earned his bachelor's degree in Applied Physics with honors from Michigan Tech, his master’s degree in Electrical Engineering from the University of Michigan, and his law degree from the University of Denver.