Tuesday, 04 November 2014 23:39

ALS Association seeking “Ice Bucket Challenge” Mark

Written by 

The ALS Association’s “ice bucket challenge” gained tremendous popularity via the social media.  Friends, family members, acquaintances and sometimes even strangers challenged each other on social media such as Facebook, by recording an act of drenching themselves with an ice-cold bucket of water, and thereby making a pledge to donate towards ALS research.  As such, the popularity helped the Association raised more than $94 million in less than a month towards finding a cure for ALS, colloquially known as Lou Gehrig’s disease.

The Association is seeking federal trademark registration for the mark “ice bucket challenge” and also “ALS ice bucket challenge”.  The ALS Association says it “took steps to trademark the Ice Bucket Challenge after seeing many examples of unscrupulous profiteers trying to drive revenue to themselves, instead of fight against ALS.  We secured the blessing of the families who initiated the challenge, which they provided without hesitation.”  

 

Read 1975 times Last modified on Thursday, 11 December 2014 16:58
Kaustubh Nadkarni

Mr. Nadkarni earned his bachelor’s degree in Engineering Arts from Michigan State University, his Master’s degree in Finance and Six Sigma Management Science from University of Miami, his law degree from Nova Southeastern University and his Master of Laws degree in Intellectual Property from University of New Hampshire, formerly Franklin Pierce Law Center.

Mr. Nadkarni is a member of the Florida Bar, the Southern District of Florida Federal Court and the United States Court of Appeals for the Federal Circuit. He has also successfully passed the United States Patent and Trademark Office Registration Examination. As a Patent Attorney, he concentrates his practice in Patent Prosecution, Patent Litigation, Trademark Prosecution and other Intellectual Property litigation matters. Mr. Nadkarni is fluent in Hindi, Marathi, Urdu and functional in French. He is a member of American Intellectual Property Association, Miami Beach Bar Association and a Board Member of the Fairchild Palms.