Pursuant to Florida SB 872 the sate ficticious name statute 865.09, F.S, is being amended to require that a business publish its intent to use said ficticious name. While some have noted some exceptions to this requirement, such as a valid Florida Trademark Registration, here, certaily the publication requirement offers a new way to police existing Sate and Federal Trademark rights.
FLORIDA TO REQUIRE PUBLICATION OF INTENT TO USE A FICTICIOUS NAMEWritten by Peter Matos
As a Registered Patent Attorney with a degree in Mechanical Engineering from Rensselaer Polytechnic Institute and a law degree from the University of Miami, Mr. Matos is a Partner with the Firm, is Board Certified as an Expert in Intellectual Property Law, and concentrates his practice in the areas of Patent Prosecution, Litigation, Licensing, and Infringement Opinions. He has been rated as AV Preeminent by Martindale-Hubbell, also receiving a Judicial AV Preeminent Ranking, and presently serves as an adjunct professor in Intellectual Property Law at Florida International University, as well as the Vice Chair of the Miami Beach Convention Center Advisory Board. In addition to serving as an expert witness in the field of patent law, he has appeared on several national and local television programs discussing intellectual property, guest-lectured for business associations, law school and paralegal courses, and spoken at various professional conferences. Mr. Matos is a published author in the field of Intellectual Property Law and is fluent in Spanish.
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